Lisa Ford is a speaker with over 20 years of experience presenting to businesses, associations and government. She speaks throughout the United States and internationally on topics of customer service, leadership, team issues and change. Lisa is best known for her work in the areas of customer service. She is the author of the videotape series How to Give Exceptional Customer Service, the #1 selling business tapes in the U.S. for over 5 years.

Average, mediocre and “look alike” customer service will not gain customer loyalty.

The new year is traditionally the time to re-focus and get serious aboutgoals. For customer loyalty, your customer experience better be at the topof your goal list. Over the last few years, customers have made it clearthey want a relationship and a memorable experience. Creating loyal, engaged customers is harder than ever. Here are strategiesto…